THE IMPORTANCE OF CORPORATE BRANDS FOR DECISION MAKING IN THE BUSINESS-TO-BUSINESS CONTEXT. Ekonomski vjesnik/Econviews - Review of Contemporary Business, Entrepreneurship and Economic Issues, [S. l.], v. 30, n. 2, p. 429–440, 2018. Disponível em: https://ojs.srce.hr/index.php/ekonomski-vjesnik/article/view/5209. Acesso em: 19 aug. 2025.