“THE IMPORTANCE OF CORPORATE BRANDS FOR DECISION MAKING IN THE BUSINESS-TO-BUSINESS CONTEXT”. Ekonomski vjesnik/Econviews - Review of Contemporary Business, Entrepreneurship and Economic Issues 30, no. 2 (January 2, 2018): 429–440. Accessed August 24, 2025. https://ojs.srce.hr/index.php/ekonomski-vjesnik/article/view/5209.