The Power of Aesthetic Alignment in Future-Oriented Organisations: The Case of Patagonia. ENTRENOVA - ENTerprise REsearch InNOVAtion, [S. l.], v. 9, n. 1, p. 387–399, 2023. DOI: 10.54820/entrenova-2023-0035. Disponível em: https://ojs.srce.hr/index.php/entrenova/article/view/32238. Acesso em: 19 aug. 2025.