About the Journal
MARKET-TRŽIŠTE is the official journal of the Faculty of Economics & Business, University of Zagreb, Marketing Department, and CROMAR (Croatian Marketing Association). The first issue was published in 1989, and between then and 2005, it was exclusively the official CROMAR journal. The Faculty of Economics and Business, University of Zagreb, Marketing Department, joined as a co-publisher in 2006. The journal is published twice a year.
In the course of 37 years, Market-Tržište has followed development trends of the marketing science and its practical application. It publishes papers on any topic in the field of marketing. Any interdisciplinary papers (whose topics have to include marketing) are also welcome.
Current Issue
Editorial Preface
Original scientific paper
Preliminary communication
Information about article processing fee
Market-Tržište does not have article processing fee/charges (APCs).
Market-Tržište does not have article submission fee/charges.
All content is published in open access for non-commercial purposes, users are allowed to copy and redistribute the material, transform, and build upon the material as long as they cite the source.
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
